About my client's business, my business and the visuals shown above (disclaimer)
 
Asterisk is a start-up company run by relatively young traders based in Paris. The fund is regulated by the Securities and Futures Commission, Chater House, Hong Kong (www.sfc.hk). Although anticipated investments are large amounts of capital, the initial budget for the brand identity was limited, particularly in view of the fact that developments in the brand strategy have proved so changeable. I offer a standard package for a set fee that includes naming, brand consulting and creative brand design that delivers all the core visual and language-based brand-marks determined by a distinct strategic insight.
 
As brand consulting is about the business of uncovering business and brand-related insights the thinking is generally what matters most; brand-thinking is what clients buy from me. Design is, by and large, just a tool to deliver creative thinking in a pragmatic and accessible form. In order to demonstrate my creative thoughts for brands I use images and visuals – unadulterated as well as manipulated – from various uncredited sources. The presentations I put together for my clients are not intended for commercial public-facing consumption. However, should my clients use any copyright protected images or typefaces for public-facing commercial purposes I always ensure, as much as possible, that they are aware of copyright issues. In the unlikely event that any objections be raised (and validated) by my use of uncredited images on this blog or on my website I'll be happy to work with the respective legal owners of the works to find mutually acceptable outcomes.